Instagram has become the most important avenue for businesses or individuals’ social presence today. If you would like to drive profitable traffic to your pages, grow conversions, and create an engaged audience, then Instagram is the one place that you can rely on. In case your Instagram presence isn’t quite as robust as you would like it to be, then it is high time you learn how to improve your strategies to get real as well as organic Followers on Instagram.
At the same time, it is important to understand that although many people lay great emphasis on having an organic following, there are many people who have benefited a lot after they buy Instagram followers. Such strategies can be particularly effective, especially in the initial stage- for most accounts- business or personal. If you would like to grow your Instagram followers, here are some effective ways to achieve the same-
How to Get More Instagram Followers – Proven Tricks
Optimize your Account for Search
The search function within Instagram works a lot like Google. So much so that it will always deliver the most relevant profiles that are based on people’s most used search terms. As for Instagram, the search results also depend on other factors including the accounts that people follow and are frequently connected to. At the same time, the posts that people like on Instagram also play a major influence on how other search results show on their account. Another factor that influences Instagram search includes keywords. Therefore, it would be a great idea to optimize your account on the basis of keywords so that you may show up on the relevant searches.
One way to do it would be by incorporating a prime keyword within your name or username. For instance, if you are an interior decorator, it would be advisable to insert the word interior within your profile name. Your bio is another great way to add any keywords that you would like to get ranked for. This is the place for secondary keywords where you can include target phrases like health, fitness, makeup, styling, etc.
Without the use of proper bio, image captions, as well as a profile image and proper username, your account will not be associated with your brand. Therefore, while picking these you have to be extra careful as they define the identity that you have within the app. The links that you provide in your bio are also an important area where you can drive Instagram traffic to your site and optimize your account.
Create a Content Calendar
A great mistake that people make when they try to increase their follower count on Instagram is that they do not plan how they will post their content. If you keep posting material at haphazard and random times, your growth will also be equally messy and unreliable. Even if you are able to get followers in the beginning, you will not be able to keep them for a long period of time since they will forget that you exist in the first place. If you want to avoid such an eventuality, the most important thing that you need to focus on is creating a posting schedule.
However, you have to understand the market in which you are working and create a content calendar and posting frequency accordingly. As many as 200 million Instagram account access the app really. Therefore, if you are able to find the right posting strategy, you will be able to reach a wider audience and publish content that is able to generate organic traffic and increase the number of followers that you have. At the same time, you have to remember that different industries have different response times on Instagram. Therefore, you will have to find your own.
The best times to post on Instagram include Tuesday, Wednesday, as well as Friday. You can post anytime between 9:00 AM and 1:00 PM for the best results. The worst possible day to post on Instagram would be a Saturday which sees the least engagement from people. On the basis of similar information, you will be able to stick to a schedule that can create a consistent experience for all your viewers. Therefore, you will continue to stay in their knowledge and create great retention rates for your account.
Make the Best of Hashtags
Instagram hashtags usually function like keywords do in regular search engines. Their basic purpose is to help users discover content that they would like to see. After you look for a certain hashtag with Instagram, it will show you all the posts that are tagged with the related hashtag or keyword. At the same time if you tag your post with a certain hashtag, then the post will also appear when anybody is looking for that particular tag. Therefore, with these basics in mind, it becomes extremely important to tag your posts with the relevant hashtags so that your content is able to attract the right audience. At the same time, you cannot overload your caption space with too many hashtags as that can be an eyesore.
Although you have the freedom to use as many as 30 hashtags within a post, you need to maintain the right hashtag density for organic growth on the algorithm. Although some sites will say that you need to use as many as three hashtags within a post, you need to find out the right amount of hashtags that work for you. At the same time, Instagram will also take care of other important factors such as the likes of account elements as far as engagement when it comes to ranking your post within different search results. Therefore, if you get higher engagement, your post will be more likely to appear when people look for the related hashtags.
As we have mentioned before, it is extremely essential to consider other things like posts timings, image quality, etc to create improved engagement metrics within your audience. At the same time, you also need to only publish high quality content if you want to be relevant in the public eye.
Establish your Brand
Another important thing that you need to do in order to stand out on Instagram is establish your brand and mark it differently than other people within your industry. A great way to do this could be by creating a branded hashtag for your content. After a potential follower is able to find you through a highly targeted tag, they will be more likely to give you a follow up after seeing your top posts. After this summer you can easily create a branded tag for all of your Instagram posts as well as marketing campaigns. In many cases this will be a better option since it sounds less promotional than using hashtags that are being used by the general industry.
A great thing about branded hashtags is that they are further used by followers which captures the attention of other people within their network. At the same time, you can easily cross promote your branded hashtag as well. Without anyone knowing the need or importance of your brand, your hashtag will not be viral and there will be no point in creating a branded hashtag. Although you have to make sure that your hashtag is available on your profile, you also need to take it offline and have it printed on different places like ads, receipts, brochures, tablets of relevant events, etc.
Therefore, it becomes important to integrate both offline as well as online campaigning. Therefore, always understand what your audience is looking for and create relevant hashtags accordingly. Always make sure that the hashtags that you use make your account easier to follow and discover.
When we’re talking about Instagram caption ideas, you need to go beyond the obvious one-word hashtags. Naturally, these form an important part of your marketing strategy and have to be used. However, it is important to mix them up with other relevant hashtags if you really want to tell your story. Make sure that you’re being ironic, witty, funny, or even if you want you can be outrageous. There is only one rule that you do not have to be boring.
There are various ways to achieve this, for instance, collaborative workspaces companies like wework can be a great way to include a different mix of Instagram content. At the same time, you need to keep up with the trending topics on Instagram and use any event related or season related hashtags that could be prevalent at the moment.
To start with, events related hashtags are not only based on Instagram transport but also depends on the well-known events within your local area, country, or the part of the world that you’re located in. The secret lies in tapping into the mind of the masses that are most relevant to your profile. People look at Instagram for primary entertainment and distraction. Hence, it is always a great idea to make use of lighthearted, as well as casual posts. At the same time, there are some people who look to Instagram for news, staying abreast with world affairs.
There are various events that you can stay on track with. These include seasonal events like Christmas, Thanksgiving, Halloween, etc. or we could be talking about niched events like the Olympics, FIFA, Wimbledon, etc. In every point that we have mentioned on this list, the prime thing that you have to understand is tapping into the mind of your audience.
Schedule your Instagram Posts
It is true that Instagram has changed its algorithm in order to show the users content which is more relevant to their day-to-day lives. However, even today posting content at the right time can give your material as well as your account much more visibility. Scheduling Instagram posts in advance can also result in increase of engagement as well as visibility on a timely basis. There are various tools available online that can help you discover the best time to schedule your Instagram posts within your niche. This eventually leads to an increase in your reach, followers, as well as engagement.
If you are manually posting on Instagram, you will find that you are spending more time than you would like on your phone. If you are a small business owner, then it is extremely important to make use of every working hour that you have in your hand. Therefore, time is of the essence and has to be utilized for the right project at the right time. Therefore, it is advisable that you make use of automatic scheduling for your post so that you can publish your content on Instagram with different tools like HubSpot or later. Moreover, when you schedule your Instagram content, you’re able to give yourself the down time that you deserve.
Other than this, scheduling your Instagram posts also improves the consistency that you have on Instagram. By having a regular schedule for posting, you will let your followers know exactly what to expect from you. Therefore, you will be able to create a consistent experience for the people viewing your account.
Have Partners and Brand Advocates Promote your Content
As you learn how to get more Instagram followers, you will come to know the value of your audience and your visibility. The larger your follower count will grow, the more interested customers as well as buyers you will have. Therefore, for increased conversions and sales, you should not back down from any methodology to increase your followers even if it means that you have to promote your account for Instagram followers. The best way to get your customers to follow you is by getting in front of them and being present on a consistent basis. It is not only important to be present on your own Instagram, but also on others.
Other ways that can make it possible for you to be visible add interactive posts such as Instagram contests or polls. These types of campaigns easily build social proof for your account by showing your followers that you are investing the right time to repost content, or to create their own user generated content. Another great way is getting your handle to be visible in front of a larger audience. Therefore, it is always advisable that you work with other Instagram accounts with the new industry that are more notable than yours. Therefore, don’t hesitate from reaching out to influencers as well as icons within your space.
At the same time, for effective collaborations you need to ensure that you two are providing something of value. The influencer you collaborate with should feel that they are adding value to their audience by sharing your content with their existing customer base. At the same time, you cannot seem two salesy and have to remain as authentic as possible.
Make Use of Instagram Features
There are various features within Instagram that can be utilized to improve the number of followers you you online. To start with, there are Instagram insights that can give you loads of information about the kind of engagement you are generating on a daily basis. Through insights you will be able to check which post has got you the maximum visibility or the maximum engagement.
Other than this, you will also be able to find the best time to post your content since insights will make it easy for you to see what time of the day your users have interacted most with your posts. The best part is that as soon as you switch to a business account on Instagram, you get a host of other features through insights that are not available otherwise.
Other than this, there are lesser known Instagram features like in-built promotion and ads. Instagram ads have become a great avenue for people who want to immediately grow their followers count. They are inexpensive and can be used by people with all financial backgrounds. Other than this, Instagram also allows you to promote your posts by a simple click of the button. These features can go a long way in increasing the visibility you have online. Other features to be used include Alt Texts for Instagram posts.
Only Keep Real Accounts
There is a massive difference between an Instagram that has fake followers and an Instagram account that has legitimate followers. As we have already mentioned above, the right services can help you get Instagram followers that are sourced from real accounts of Instagram. However, if you make use of the wrong service, you could be ending up with fake Instagram followers that will bring down the credibility of your account.
To start with, you will be deceiving any new followers that you might acquire and if you get found out eventually then you will lose out on the trust and support that your followers have for you. At the same time, if your account is filled with fake accounts, you will get absolutely no return on investment.
It is possible to get hold of Instagram followers that can give you great results for the amount that you have invested. Such followers will increase your networking, and will heighten your credibility on Instagram. At the same time, they will convert to long time followers or even customers for your brand. Real accounts provide active engagement for your content in the form of likes, comments, shares, views, etc. Therefore, if you would really like to bring monetary value to your business or your account, then it is essential to filter out fake accounts from real ones.
If you have as much as 20,000 fake followers, it is not going to make a difference unless you get a subsequent amount of engagement on your post as well. You have to understand that Instagram’s algorithm ranks your account on the basis of the interaction you are able to garner. Therefore, always stay in touch with real people who can consistently alert Instagram engagement metrics to your positive performance.
Promote on Multiple Platforms
The fact is that social media has become a sort of an integrated entity. Therefore, there is no one particular platform that works independently on its own without any influence from other social media sites. Therefore, how you perform on other places like Facebook, YouTube, Twitter, etc will also have a great say on how you are performing on Instagram.
Different demographics are more active on different platforms which leaves room for targeting audiences on separate digital media. Therefore, it is important to make sure that you are promoting your Instagram on all social media that you might be active in.
As we have mentioned multiple times, building brand visibility as well as awareness is one of the best ways to get discovered within Instagram. Better still find these people first since they will be spread out all over social media which provides a great opening for you who leveraged the current digital age.
As a matter of fact, social media is not the only way to promote your account online. You can run your own blog, or your own website in order to do the same. Make sure that you add the right social media buttons to your website to promote social sharing through all your networks.
Make sure that you are not only asking people to follow you but also providing them great content in the process. You have to promote your unique material on Instagram, so that people naturally find a reason to follow you without prompting to do the same.
Post Content Your Followers Want to See
For some people, this is one factor which proves significantly more difficult than any other. How are you going to tap into somebody else’s mind and understand exactly what they expect from you to see? However, irrespective of how difficult it might seem, finding content that your followers want to see is extremely easy provided you make use of certain strategies. One of the best ways to do so is testing your content. Testing your content would mean that you gave an experimental time period to your account by putting out different forms of material online for viewers to see and interact with. Making use of Instagram insights can give you an idea of what kind of content people have found most engaging as well as interesting.
Another great way to understand what your followers want to see is by examining what your top competitors are doing. If there is an influencer or a brand that is performing better within your industry, then you should definitely check out their content strategy and how they’re promoting the work that they are doing. At the same time, with the interactive platforms that Instagram has provided it is possible to get feedback directly from your followers and your viewers. You can easily get in touch with them with the help of stories, questions, quizzes, etc.
Another great way to understand what your followers want to see is by analyzing their profiles itself. All you have to do is examine 10 or 20 of your most interactive or least interactive followers and see what hashtags they have used mostly within their posts. You can also get an idea of the kind of aesthetic that they like and the kind of layouts they would like to see in your Instagram design.
One of the best ways to make users aware of your account on Instagram is by creating meaningful conversation. According to a 2020 research, consumers want to engage first with visual content like photos, then videos, and then followed by text posts.
The number of users who follow such content includes 68%, 50%, and 30% respectively. This applies on a global basis and on different digital media. As a result, Instagram is the most lucrative place to leverage these statistics. If you are able to improve your Instagram copywriting skills, there is a lot that you can achieve by means of simple interaction.
People today are continuously using social media as a contact reference for brands. It could be for cutoff questions, serious customer bear queries, off the cut questions, reviews, information on brands and products, etc. The only means for customers to access the same would be through active communication happening within your profile. Therefore, if you want to grow your name, you have to be supportive as well as communicative within your Instagram. Luckily, Instagram has turned into a highly interactive platform overtime. Instagram stories, rules, and posts create great opportunities for you to strike conversation.
Other than creating interactive posts and stories, you also have to make sure that you yourself are being responsive on the app. Therefore, start by responding to as many comments or questions that might crop up in your account. This could be the most detrimental factor in turning a viewer into a follower, and a follower into a customer.
Find Ways to Convert
Another important thing that you need to focus on as you get more Instagram followers is getting a hold on the kind of audience that converts. One of the most effective ways of Instagram conversion is through hashtags. For years hashtags have served as a great tool for allowing people to discover and extend their social reach. If you are a dedicated marketer, you will have to build your community by gaining followers through the means of hashtags. In order to convert first you need to find hashtags that are not too populated. This is because it is very difficult to highlight your Instagram post or content when there are millions of materials already available on the same page.
Therefore, at all times they need to find hashtags that will connect with the people that are nuanced within your target audience. Your target audience itself should be extremely targeted and narrow down so that you can actually see conversions happening.
This will also lead to customer specific content that will generate much more traffic and conversions than regular material. As we have already mentioned before, seasonal hashtags as well as event hashtags are a great way to increase the amount of engagement that you get. Instagram algorithm is highly reliant on hashtags even as far as conversions are concerned.
Keep Your Followers Happy
This goes without saying because we all know that eventually Instagram is all about viewer satisfaction. Eventually the only payoff that you will get in audience growth will be with the amount of happiness and customer satisfaction that you are able to produce.
There are plenty of tips that we have already given that you can brainstorm further and research further in order to create content that actually makes your users happy. The basics of these are something that you must already be aware of. This includes creating visually appealing content, great layout, as well as a good scheduling strategy.
At the same time you have to understand your target audience and the background that they are coming from. People with different financial backgrounds will not have similar access to the products or services that you are providing. Even the ideas that you cell shall have different relevance for people with different financial, ethical, demographic backgrounds. Therefore, time and again you have to select your target audience for the day and create customers specific content according to them.
Create User Generated Content
It is highly important to get tagged within Instagram as well. If other people are creating posts and tagging you within them, then your visibility naturally goes a notch up. This is highly important because this is a prime example of user generated content.
User generated content is the most advanced and most effective strategy that has emerged in Instagram marketing in the last few years. We highly recommend that you take part in user contests, quizzes, and polls to ensure that people are creating content related to the material that you are posting online.
User generated content affords credibility to your let’s recount and lets people know that you are relevant within your industry. This also creates an air of relatability which allows people to connect with your brand on a daily basis. Therefore, this offers great retention rates for the future as well. Making use of such strategies and generating user-based content can greatly improve the status as well as exposure that your account has. Stories, reels, and posts, there are various ways in which you can increase your user generated content.
Buy Instagram Followers
Unlike popular belief, it is absolutely beneficial as well as positive to buy Instagram followers. Before we delve into this topic let us discuss why people believe that buying Instagram followers is something that is undesirable. However, this could not be farther from the truth. The fact remains that overtime a large number of services have come up that are only providing organic growth and targeted advertisement in order to increase the number of followers that you have on Instagram. These services work with a network of influencers and icons who follow you in order to get you more visibility on Instagram.
When you buy Instagram followers through the right service, you will notice that the number of people on your following count increases gradually over a period of time. The right service will always make it a point to spread out your followers over a matter of days in order to ensure that the growth looks absolutely natural. They will take utmost care not to alert the Instagram algorithm or to deceive your existing Instagram followers. When you buy Instagram followers, you will always be able to maintain the credibility of your account provided you have made use of the right service to do so.
If you are planning to buy Instagram followers, we recommend integrating your marketing strategies with the 15 tips that we have given above for the best results.
Instagram is a very tricky place, and any advice can be very detrimental for the future of your brand or your account. To know more stay tuned with our website!